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Ethelred II (978-1016)
Both in England and on the Continent, native rulers regularly paid Viking raiders to leave them in peace. The idea of 'Danegeld' is particularly associated today with the reign of Ethelred II (978-1016), whose policy of paying off the Vikings rather than fighting them was famously unsuccessful, and led to the conquest of England by Svein Forkbeard and Cnut